Moorebeer Brewing Co.: Elevating Craft Beer with Custom Beer Stickers

In the world of boutique breweries, a label is like a peacock’s plumage—it’s either going to make you strut into the shopping cart or leave you lost in a jungle of hops. With the right combination of materials, design, and creativity, labels influence how a brand’s perceived.

Moorebeer Brewing Co., a boutique distillery renowned for its daring flavours understands this well. Their creative vision required equally imaginative labels to capture the essence of their unique brews—a challenge for most traditional label printers. Enter Guru Labels, the solution that Moorebeer Brewing Co. needed to bring their vibrant, bespoke flavours to life.

Challenge

A small production scale, vibrant colours, and quick turnaround were key requirements for Moorebeer.

It proved challenging to find a partner that could deliver this: enter the Gurus!

The Guru team offered the flexibility and expertise needed for short-run, high-quality prints that perfectly showcased Moorebeer’s eclectic flavours. Their solution included:

  • Showstopping Colours: Funky and colourful labels that represent the distinctive character of each brew.
  • Quality Printing: High-standard printing that ensures each label is as vibrant and detailed as the next.
  • Rapid Turnaround: Quick production times that align with Moorebeer’s brewing schedule.
    Exceptional
  • Customer Service: Dedicated support, ensuring seamless operations even under tight deadlines.
“Trying to hit those colours, trying to keep layering colours from one run to the next was also a challenge. We're making the press really push its colour gamuts to hit these funky colours, but we've been able to do it for this client. We did a whole range of preproduction samples just to prove that we could actually hit the colours that he wanted and get the look and feel he needed.”
Nick Lowe

Results

The collaboration with Guru Labels enabled Moorebeer Brewing Co. to push the boundaries of craft beer presentation. The brewery successfully launched various limited edition batches, each with labels that captured consumer attention and complemented their experimental flavours.

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But Don’t Take Our Word For It

Here’s what our client has to say about our work.

"The Guru Team came up with the perfect solution for our specific label requirements. The key things we were looking for were quality, pricing, turnaround times and customer service…Guru has exceeded our expectations in all areas.

It’s the overall professionalism at Guru that has kept us loyal as a customer. I’ve had no hesitation in recommending Guru Labels to associates who have asked if I knew anyone that could print their labels.

Moorebeer Brewing Co. looks forward to a continuing, long and mutually rewarding business relationship.”

Conclusion

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By partnering with Guru Labels, Moorebeer Brewing Co. was able to realise their vision of bringing funky, uniquely flavoured beers to market with labels that are just as distinctive.

The success story of Moorebeer Brewing Co. illustrates how tailored solutions and top-notch customer service can transform business challenges into opportunities for growth and creativity.

Don’t Stop Here

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